Entertainment

Women go wild for Dita's lingerie

Dita Von Teese models an exquisite item of her lingerie.
Dita Von Teese models an exquisite item of her lingerie. Contributed

INTERNATIONALLY renowned burlesque performer Dita Von Teese has brought her worldly sense of style to Ipswich with her range of lingerie.

The recently launched, raunchy underwear line hit the Target Riverlink store in early February, with a second instalment of garments arriving last week expected to be popular with Ipswich women.

The range of lingerie, entitled Von Follies by Dita Von Teese, includes bras and briefs from $17 with bustiers and fitted corsolettes ranging from $79.

Selected bra styles are available up to an E-cup and briefs up to size 20.

Target Australia general manager marketing Murray Chenery said the brand represented good value for customers and a new level of creativity and personality to Target.

"Target Australia is thrilled to work with the talented Dita Von Teese on her first-ever, worldwide lingerie collection," he said.

"The Von Follies by Dita Von Teese brand will form part of our successful Designers for Target program, and further establishes Target Australia as a retailer that continues to provide Australians with stylish, affordable fashion."

Ms Von Teese has performed her burlesque shows at exclusive at Victoria's Secret parties, Christian Louboutin, Marc Jacobs and Louis Vuitton and was the first guest star in the history of the legendary Crazy Horse in Paris.

She has more than 900,000 Twitter followers and her sense of style is recognised worldwide.

Target completed market research over 2010 and 2011, which to gauge the awareness and sentiment on the Dita Von Teese collaboration.

The results were positive with the majority of customers viewing Dita Von Teese as a classic, feminine, well presented and confident woman.

In addition, customers saw the introduction of a feminine lingerie line as a positive step for Target's fashion credentials and were particularly keen to see the range cater for all shapes and sizes, including fuller figured women.

"I wanted to design pieces that are tributes to my vintage obsessions, to make them beautiful and functional, while modernising them for everyday wear," she said.

"I've had a long time fascination with the 1950s era over wire bras.

"It's something that has been quite a task to create, but the end result is so chic, and so unique, I'm very proud of it.

"It's a statement piece meant to be seen," she said.

Topics:  lingerie



Six hideaway bars to escape winter chill

THE last season of GoT finally uttered the words we’ve been waiting six seasons to hear and now that the weather has cooled down in Brisbane, “winter is here.”

Our six art gallery picks for a creative day out

Queensland's Gallery of Modern Art always has a fun, exciting and interesting exhibition on show for the whole family to enjoy.

YOU'D be mistaken in thinking Brisbane wasn't an arty city.

Brisbane's arts and culture events centre stage

You loved the film, now you're about to love the musical. Don't miss The Bodyguard The Musical in Brisbane this July.

THE arts and culture events you don't want to miss.

Homewares stores to fulfil your Instagram dreams

No Caption

You too can become an Insta-star with these fab stores.

Date nights under $50

Nothing is more romantic than a picnic with a cracking view.

NOT every date has to cost you a bomb.

Top 10 Brisbane experiences to cross off your bucket list

Do yourself a favour and get amongst the food truck scene. Eat Street is a great place to start.

A GOOD bucket list doesn’t have to span continents or cost millions.

Six mega sporting events you need to be at this year

Don't miss all the action trackside this season.

IF THERE is one thing Brisbane does damn well, it’s play host.

Profit put before safety in mines

BLACK LUNG: Former underground mine worker Jason Bing mined for 14 years before he was diagnosed with debilitating lung diseases.

AUTHORITIES are continuing to mismanage protection of coal workers

A chance to step up to New York stage

AMERICAN DREAM: Hip hop dancer Chelsea Lane.

Dancing from Bundaberg to New York

Why media execs join forces to show reform matters

SUMMIT: More than 25 chief executives from Australia's major commercial and subscription TV, newspaper and radio companies will gather to argue the need to modernise media laws to preserve the viability of the sector.

Summit in Canberra to convince Senate media reforms are vital.

Local Partners

Sam Armytage and Tom Cruise? Saaaaay what?

SAMANTHA Armytage has hit back at rumours she’s dating Tom Cruise, following reports the pair had hit it off during an interview on Sunrise.

Musical tribute to flood volunteers released

Songwriter honours flood volunteers who helped their neighbours.

Lismore songwriter Simon Thomas was moved by strangers' kindness

Karl Stefanovic's rant about Schapelle Corby 'a bit rich'

Karl Stefanovic is sick of hearing about Schapelle Corby.

Maybe he just wanted to make himself the story.

Could Schapelle be heading for Gladstone?

Australian Schapelle Corby is escorted by Bali Police at the parole office in Denpasar, Bali, Indonesia, 27 May 2017.

Schapelle's mother teases her free daughter could be Gladstone bound

Six things you never knew about Men in Black

Mushu the pug

It's been 20 years since Men in Black first hit cinemas

10 strange stories behind famous sex scenes

Khaleesi and Khal Drogo in a steamy moment.

Every set has their own way of filming sex scenes

HBO spills new details on Game of Thrones’ final season

Game of Thrones’ eighth and final season will only have six episodes.

New details about what to expect from the eighth, final instalment.

New $46.7m counter-terrorism facility to be built in Wacol

Premier Annastacia Palaszczuk, pictured with Police Commisioner Ian Stewart, has announced plans to build a new counter-terrorism facility in Wacol.

The facility will be built over three years.

Home to a sex worker: Sordid history of iconic Coast shed

Milojevic Djordjevic's daughter Linda at the derelict shed on Yandina-Coolum Road.

The shed was once a liveable 'barrack'.

This is real estate's billion-dollar man

Bob Wolff at AREC with John McGrath of McGrath Real Estate.

They don’t call him the “Billion dollar man” for nothing

Man's amazing comeback from monster crisis

Pat O'Driscoll agents Penny Keating and Doug Webber sold 56 Agnes St, The Range at auction over the weekend.

NOT long ago, he sold his possessions to pay staff. Now he's back.

Report reveals progress on $319m airport upgrade

Aerials of the Sunshine Coast.Jetstar plane in front of the Susnhine Coast terminal, Sunshine Coast Airport.

Over two dozen government approvals needed for airport expansion

Ready to SELL your property?

Post Your Ad Here!