ONLINE OR BUST: Bundaberg Regional Council are urging small businesses to recognise the digital world.
ONLINE OR BUST: Bundaberg Regional Council are urging small businesses to recognise the digital world. Cade Mooney

Council warns businesses: go digital or lose out

BUNDABERG Regional Council has urged small businesses to embrace the digital economy or be left behind.

Council's manager of economic development Cameron Bisley said he was disappointed a series of recent digital marketing workshops attracted only 60 people and our region was not as digital ready as it could be.

"We had a series of free workshops that was delivered by one of the best digital marketing firms and we had around 20 people attend each one," Mr Bisley said.

Mr Bisley said if local businesses stuck with traditional methods of operation they would fall by the wayside.

"The biggest threat we face is from businesses in other regional areas or capital cities that would be able to access the local markets," Mr Bisley said.

Mr Bisley said the annual Bundy 4 Breakfast event to be held tomorrow was an opportunity for members of the community to engage with leaders in the field of digital economy.

The rollout of the National Broadband Network (NBN) would be one of the key topics discussed.

Mr Bisley said the address by NBN Co's external affairs general manager Trent Williams would provide an insight into the timeframes for the introduction of the NBN service to the Bundaberg region.

Mr Bisley said the NBN broadband hubs would begin construction in the second half of 2013.

"The first hub will benefit around 2200 premises with people accessing broadband in early 2014," he said.



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