Telstra connects Bundaberg companies with business tools
ADOPTING an app or software can result in increased efficiency through many areas of business, but Telstra has found few business owners can identify which apps or software they could benefit from, according to recent insights gathered from local SMEs*.
An estimated 75% of businesses either aren't aware of the existence of mobile apps to benefit their small business compared to the 92% of Australians who are using personal apps on their devices**.
A free Telstra technology information seminar for local business owners will address this information gap by educating business owners on how to work smarter with technology.
The breakfast and networking event, hosted by the Bundaberg Telstra Business Centre, will help local business owners better understand how they can utilise the latest mobile, tablet and app technologies to drive their business further.
"Mobility technologies are revolutionising the way local business owners maintain a work/life balance, but most businesses with a smart device are not using its business features or capitalising on the market potential of the device for interacting with their customers," Bundaberg Telstra Business Centre manager Sue-Ellen Roberts said.
"We are aiming to demystify emerging technologies, services and solutions currently being implemented by businesses to engage customers, find efficiencies and protect their assets,"
The Telstra Business Centre breakfasts will showcase some new developments from Microsoft and Telstra, in particular highlighting the increased power of mobile devices and how this is allowing many small business owners to go from office to road seamlessly.
Participants will have the chance to connect with Telstra technology experts in person and ask any questions they have, big or small. A Microsoft representative will also offer small and medium business owners advice on the latest devices available, as well as Windows 10 which allows users to integrate all their devices across a single, easy-to-use operating system.
Ms Roberts said the options are endless with the capabilities of the devices, apps and software available to customers.
"Mobile customers now make up 30% of the online market and it's our aim to assist attendees in accessing these customers.
"We realise local business owners find it hard to get away from the office to visit their local Bundaberg Telstra Business Centre to get the right advice about technology. So we've teamed up with Microsoft to bring our "Techperts" to the local business community and show them how to get the most from the products and services available."
Telstra Business Centre Networking Breakfast
Date: Wednesday, November 11
Time: 7.15 - 8.30am for breakfast and presentations
Location: Wide Bay Australia House, Brothers Sports Club
130 Takalvan St, Bundaberg