Holden Barina Spark.
Holden Barina Spark. Contributed

Spark lights line-up fire

THE launch of the all-new Barina Spark marks the beginning of a new product offensive for Holden which will revitalise some the country's most popular carlines between now and mid-2012.

Beginning with the new VE Series II Commodore last month and the all-new Barina Spark unveiled in Sydney this week, Holden will launch a further 10 new models in 20 months.

Holden chairman and managing director Mike Devereux said Holden's local and global vehicle development strategy gave it a solid foundation for growth.

“Over the next year and a half Australian customers will see a roll-out of new Holden product like they've never seen before. We will have new, world-class, market-leading Holden vehicles competing in almost every segment in this market,” he said.

“With vehicles like Barina Spark we are reaching out to a new generation of young customers. With stand-out exterior and interior design, safety and economy, we think we'll have some of the most compelling and desirable offerings across the board.”

Joining the Spark in the light-car segment late next year will be its all-new Barina sibling. In the next segment up is Cruze which is already punching above its weight in the small car category.



Warning of potential sink hole at tourism hotspot

Warning of potential sink hole at tourism hotspot

Residents have been urged to be cautious.

DIANNE: Police confirm results of trawler search

DIANNE: Police confirm results of trawler search

'Painstakingly slow' as crews struggle with air quality

Local Partners