Customer service vital to business
IF you ask Bette Hobson what the most important part of business is, she immediately has the answer: “Your customers are your business.”
Mrs Hobson and her husband, Bill, own the Burnett Battery Centre/Burnett Home Energy Centre and last year were awarded with a Bundaberg and District Chamber of Commerce customer service award.
“I thought it was excellent because, in a business, customer service is a big percentage of what you do,” Mrs Hobson said.
“It is an essential part of business and high on the list of our priorities.
“You have to have a customer relationship if you want your business to be successful and thrive.”
Mrs Hobson said when people paid for something, they expected service along with it.
“We always work at our business and always have,” she said.
“We wouldn't still be here after 16 years otherwise.”
Mrs Hobson said the chamber's customer service awards were important, not just to recognise people or businesses, but also for businesses to know where they stood or to have something to strive to.
To help encourage great customer service and reward businesses who offer it, the NewsMail is joining with the Bundaberg Chamber of Commerce to make the customer service awards bigger in 2011.
NewsMail advertising manager Bruce Partridge said he was excited to be a part of the initiative, which recognised a healthy, competitive business community, and he said it was good for the prosperity of the whole region.
“The modern consumer has an even greater choice than ever with businesses competing with other towns, regions and even the rest of the world, since the advent of online trading,” Mr Partridge said.
“Great service, with competitive quality products, is the greatest defence in a competitive world.”
Anyone can nominate shop and office assistants, hospitality workers, health and professional service workers and tradies – anyone is eligible if they give exceptional service.
Entry forms and information will be published in the NewsMail and on the Bundaberg Chamber of Commerce website.
Sea FM will also promote the awards.
The process is simple – just give a reason for the nomination in writing of no more than 75 words.
The first award this year will be announced and presented at the chamber's breakfast meeting on April 19. There will be a new winner at each breakfast meeting, held every second month, until December.
The winners will be selected by a panel of chamber committee members, who will be looking for exceptional examples of customer service that go beyond the call of normal workplace duties.
Award winners will receive a framed certificate plus a gift from the chamber.