Advertise With Us


APN Australian Regional Media (ARM) connects with over 1 million people across our newspaper and digital network, every week^.

In fact, in a changing media landscape, our total audience has maintained over the last 5 years.  This highlights the important role of our newspapers and websites for the communities that they serve.



Emerging as Bundaberg’s sole daily newspaper in 1938, the NewsMail has acquired a reputation for dependable, community-focused reporting, and continues to satisfy the city’s growing population. Catering to the needs of its readers and the city it services, the NewsMail includes a range of specialty sections that reflect the progressive Bundaberg community, including Bundy Buzz and FDF – Fishing, Diving, and Four-Wheel Driving. The NewsMail also features the popular Rural Weekly Wide Bay edition every Thursday.

  • an average Monday to Friday issue of the NewsMail is read by 40% of Bundaberg residents, while the popular Saturday edition reaches 45% of the city's population*
  • the NewsMail is the #1 newspaper for reaching Bundaberg residents, commanding a strong lead over metropolitan and national newspapers*


Published: Daily, Mon - Sat

Cover Price: $1.20 Mon - Fri | $1.60 Sat

Circulation:    9,410 (M-F)   14,509 (Sat) 2
Readership: 28,000 (M-F)   37,000 (Sat) 1



NewsMail’s website has a new look, new features, and more ways to connect with your community in one convenient location. With a distinct emphasis on local, relevant news and information as well as a design that encourages the local community to contribute, the new websites are very much like online town centres.

Advertisers will benefit from the new design too, as you will have the opportunity to integrate your brands across key content and verticals, engaging pre-roll video ads and high impact advertising solutions, in addition to display media.

UBs: 61,795    
PIs:   811,221              
Ave User Session: 03:52 **


For rates, specifications and more information, contact us today!


^Source: Unduplicated audience calculated using method developed by Nielsen. The calculation method is based on level of duplication across all sites combined and is not site specific - digital and print audiences are based on: Digital data source: Nielsen SiteCensus average weekly UBs from October 2011 to September 2012. Print readership source: Morgan June 2012; Net readership of all surveyed titles; APN total distribution area
1 Morgan March 2012; dailies – Mon-Fri average, Saturday; APN total distribution area
2 ABC April to June 2012; Mon-Fri average; Saturday
* M-Sat av. readership; Bundaberg primary distribution area
** Neilsen Site Census October 2012