IT WAS a day where overindulgence was unashamedly accepted when Bundaberg was treated to the third annual Strawberry Fair.
While the winter weather has hampered some strawberry production, five of the region's growers were out in force as hundreds of berry lovers flocked to the grounds of the Coral Coast Christian Church, on Windermere Rd, for the event on Saturday.
"It was fabulous," event organiser Beth Scott said.
"We started a little bit late because the weather was so cold.
"The car park was chockas in the morning, and all day," she said.
Mrs Scott said there had been four stages of continuous entertainment which proved popular with the crowds, as did the opening of the strawberry cafe which seated up to 150 people.
"It's getting bigger every year," she said.
"The people love it - we get so much positive feedback."
Mrs Scott said next year's Strawberry Fair would be held on Saturday, August 1.
"Everyone - start saving up for next year," Mrs Scott said with a laugh.